Change The Game featuring Chad ( Ochocino ) Johnson
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The Football Co. | Mile44
2025
CHANGE THE GAME Featuring Chad Johnson
Director & Writer | Mile 44
I traveled to Miami to direct and write the pilot for Change the Game, a project centered on Chad Johnson’s move into global football ownership. Mile 44 brought me in to shape the concept and lead the creative execution. We built a tight crew, moved with purpose, and captured a proof of concept designed to be pitched to streamers and partners. The objective stayed clear. Establish tone. Build the world. Define the stakes behind the investment.
As director and writer, I helped develop the narrative framework and story direction for the pilot. The focus lived at the intersection of transition and ambition. An athlete stepping into ownership. A competitor learning a new field. The episode functions as both character study and series blueprint, introducing the themes and structure for what the larger project becomes.
Working with Chad carried personal weight. As a former professional, I grew up watching him. His confidence and presence shaped how many of us saw identity in sport. Bringing that history into the writing and development process created an honest tone on set. Shared language. Mutual respect. The story moved from a place of familiarity rather than distance.
The pilot serves as the foundation for a series built around ownership, investment, and legacy. A project grounded in lived experience and forward vision.
Client:
The Football Co. | Mile44
Date:
2025
Role:



